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Showing posts from July 28, 2010

done with ‘-ista’

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I don’t know about the rest of you, but I am suffering from a glut of ‘ista’ suffixes. First, there was barista—annoyingly euro showoff, but ok…. Then there was the rise of the ‘fashionista’. Ok, what des that mean? Someone who likes fashion. Um hmmmm, like someone who is ‘fashionable’ or ‘fashion-conscious’ or trendy? DO we really need to call them ‘fashionistas’ if we have all those other ways of putting it? Something about the tone of that word just strikes me as wrong. Too Sex and the City , or something. Then of course, there we are, the ‘perfumistas,’ and maybe I’m biased, but this one makes a little more sense to me since there really wasn’t any kind of name for our group of weirdoes before—smell-obsessed? Nah. interested in perfume? Eew. perfume-lovers? noooooo! etc. SO I was willing to stomach the obnoxiously ubiquitous neologism for the time being, since it worked as a descriptive noun for our folk. But then, ‘recessionista’ happened… and a whole slew of similar new splic...